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1 Direct-Marketing
n < ökon> (z.B. via Internet) ■ direct marketing; relationship marketing; one-to-one marketing -
2 direct marketing
прямой маркетинг; см. также direct-response marketingАнгло-русский словарь промышленной и научной лексики > direct marketing
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3 direct marketing
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4 Direct Marketing
Business: DM -
5 Direct Marketing Association
Trademark term: DMAУниверсальный русско-английский словарь > Direct Marketing Association
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6 Direct Marketing Communications
Marketology: DMCУниверсальный русско-английский словарь > Direct Marketing Communications
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7 Institute of Direct Marketing
General subject: IDMУниверсальный русско-английский словарь > Institute of Direct Marketing
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8 Wisconsin Direct Marketing Association
Trademark term: WDMAУниверсальный русско-английский словарь > Wisconsin Direct Marketing Association
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9 marketing
marketing° [maʀketiŋ]masculine noun* * *maʀketiŋ nmCOMMERCE marketing* * *marketing nm marketing; marketing direct direct marketing.[markətiŋ] nom masculin -
10 direct response marketing
Mktgthe use of direct forms of advertising to elicit inquiries or sales from potential customers directly to producers or service providers. Direct response marketing aims to bypass intermediaries such as retailers or wholesalers. Forms of communication used include direct mail, home shopping channels, and television and press advertisements.The ultimate business dictionary > direct response marketing
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11 direct response advertising
Mktgthe use of direct forms of advertising to elicit inquiries or sales from potential customers directly to producers or service providers. Direct response marketing aims to bypass intermediaries such as retailers or wholesalers. Forms of communication used include direct mail, home shopping channels, and television and press advertisements.The ultimate business dictionary > direct response advertising
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12 márketing
m.marketing.marketing directo direct marketing* * *1 marketing* * *noun m.* * *['marketin]SM marketing* * *['marketin]masculino marketing* * *= marketing, marketing.Ex. Business International Inc. is another US service covering economic and marketing activities in over seventy countries.Ex. Attention has focussed on the marketing of dangerous substances, safety standards for the slaughter of meat and poultry, and control of dangerous cosmetics.----* auditoría de marketing = marketing audit.* componentes del marketing, los = marketing mix, the.* departamento de marketing = marketing department.* director de marketing = marketing executive.* elementos del marketing, los = marketing mix, the.* marketing de productos comestibles = grocery marketing.* programa de marketing = marketing programme.* proyecto de marketing = marketing project.* * *['marketin]masculino marketing* * *= marketing, marketing.Ex: Business International Inc. is another US service covering economic and marketing activities in over seventy countries.
Ex: Attention has focussed on the marketing of dangerous substances, safety standards for the slaughter of meat and poultry, and control of dangerous cosmetics.* auditoría de marketing = marketing audit.* componentes del marketing, los = marketing mix, the.* departamento de marketing = marketing department.* director de marketing = marketing executive.* elementos del marketing, los = marketing mix, the.* marketing de productos comestibles = grocery marketing.* programa de marketing = marketing programme.* proyecto de marketing = marketing project.* * *márketing, marketing/ˈmarketin/marketingCompuestos:relationship marketingtelemarketing; telesalesviral marketing* * *
marketing /'marketin/ sustantivo masculino
marketing
' marketing' also found in these entries:
Spanish:
comercialización
- mercadeo
- mercadotecnia
- propaganda
- publicidad
English:
department
- marketing
- demonstrate
- jingle
- mailing list
- out
- packaging
- saturation
* * *marketingmarketing directo direct marketing;marketing telefónico telesales, telemarketing* * *m marketing -
13 direct-response marketing
Англо-русский словарь промышленной и научной лексики > direct-response marketing
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14 márketing directo
m.direct marketing. -
15 direct mail
Mktgthe sending by mail, fax, or e-mail of advertising communications addressed to specific prospective customers. Direct mail is one tool that can be used as part of a marketing strategy. The use of direct mail is often administered by third-party companies that own databases containing not only names and addresses, but also social, economic, and lifestyle information. It is sometimes seen as an invasion of personal privacy, and there is some public resentment of this form of advertising. This is particularly true of e-mailed direct mail, known derogatively as spam. By enabling advertisers to target a specific type of potential customer, however, direct mail can be more cost-efficient than other advertising media. It is frequently used as part of a relationship marketing strategy. -
16 direct action marketing
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17 marketing management
Mktgone of the main management disciplines, encompassing all the strategic planning, operations, activities, and processes involved in achieving organizational objectives by delivering value to customers. Marketing management focuses on satisfying customer requirements by identifying needs and wants, and developing products and services to meet them. In seeking to satisfy customer requirements, marketing goals to build long-term relationships with customers and with other interested parties and to provide value to them. This begins with market research, which analyzes needs and wants in society, and continues with attracting customers and the cultivation of mutually beneficial exchange processes with them. Tools used in this process are diverse and include market segmentation, brand management, PR, logistics, direct response marketing, sales promotion, and advertising. -
18 direct cost
Gen Mgt, Opsa variable cost directly attributable to production. Items that are classed as direct costs include materials used, labor deployed, and marketing budget. Amounts spent will vary with output. -
19 Direct Editorial Marketing
Position ( job): DEMУниверсальный русско-английский словарь > Direct Editorial Marketing
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20 Direct Internet Marketing Executive
Универсальный русско-английский словарь > Direct Internet Marketing Executive
См. также в других словарях:
direct marketing — ➔ marketing * * * direct marketing UK US noun [U] (also direct advertising, also direct channel marketing) MARKETING ► the activity of marketing products and services by communicating directly with consumers by phone, mail, or on the internet:… … Financial and business terms
direct marketing — n. marketing by means of direct contact with potential clients or customers, as by direct mail, telephone solicitation, door to door selling, etc … English World dictionary
direct marketing — Any advertising or marketing communication, whether trying to sell products or promote your company, which is directed to particular individuals or a company. Practical Law Dictionary. Glossary of UK, US and international legal terms.… … Law dictionary
Direct marketing — For distribution and retail sales of comic books, see direct market. Marketing Key concepts … Wikipedia
Direct Marketing — von Professor Dr. Heinz Dallmer I. Begriffsbestimmungen 1. Direktwerbung Umfasst alle Werbemaßnahmen, die den Empfänger gezielt ansprechen, indem sie ihm die Werbebotschaft in Form eines selbstständigen Werbemittels (z.B. ⇡ Direct Mailing) direkt … Lexikon der Economics
Direct Marketing — A form of advertising in which physical marketing materials are provided to consumers in order to communicate information about a product or service. Direct marketing does not involve advertisements placed on the internet, on television or over… … Investment dictionary
direct marketing — /daɪˌrekt mɑ:kɪtɪŋ/ noun same as direct response advertising ▪▪▪ ‘…after five years of explosive growth, fuelled by the boom in financial services, the direct marketing world is becoming a lot more competitive’ [Marketing Workshop] ▪▪▪ ‘…direct… … Marketing dictionary in english
direct marketing — N UNCOUNT: oft N n Direct marketing is the same as direct mail. The direct marketing industry has become adept at packaging special offers … English dictionary
direct marketing — noun marketing via a promotion delivered directly to the individual prospective customer • Hypernyms: ↑marketing * * * noun [noncount] : a way of selling things by calling people on the telephone or mailing them advertisements or catalogs * * *… … Useful english dictionary
Direct Marketing — Di|rect Mar|ke|ting das; [s] <aus gleichbed. engl. direct marketing; vgl. ↑Marketing> svw. ↑Direktmarketing … Das große Fremdwörterbuch
Direct marketing associations — are national trade organizations that seek to advance all forms of direct marketing. Contents 1 International Federation of Direct Marketing Associations 2 The purposes of Direct Marketing Associations 3 Controversy … Wikipedia